EcoSmart
EcoSMART® is a world leader in environmentally-friendly pesticides. In 2019, I took on the role of creating a complete rebrand, which included new artwork, new packaging, and a new website.
Rethinking the brand, I chose on taking a completely non-traditional approach: make bugs beautiful. To do this, I photographed leaves, twigs, and plants, and used these elements to create a set of vibrant insect compositions.
Project overview:
• Branding
• Packaging design
• Image compositing
• Website design
• Catalog design
• Tagline development
You can find EcoSmart products at the following retailers:
Ace Hardware, Amazon, The Home Depot, Lowe’s, and Walmart
View EcoSmart’s website at www.ecosmart.com