Rainbow Butterfly Unicorn Kitty™

Rainbow Butterfly Unicorn Kitty™ (RBUK) is an animated series celebrating individuality and encouraging kids to embrace what makes them unique. Following its television debut on Nickelodeon™ and Apple TV+, the brand expanded into consumer products and retail.

Working with Funrise Toys, I designed an extensive collection of colorful school supplies, writing utensils, and stationery products. This included original artwork, patterns, and packaging designs that brought the show's playful personality to life while maintaining its established visual identity.

The product line launched at major retailers, including Walmart, Dollar Tree, and Five Below.